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Ubisoft Devs Don’t Understand Company’s NFT Push, Either

 

 

Ubisoft developers are worried about having to put NFTs in their games

 

Last week Ubisoft revealed its new NFT tech platform, called Quartz, and it didn’t go well. The announcement that Tom Clancy’s Ghost Recon Breakpoint would be the first game to implement cryptocurrency-backed items was downvoted on YouTube over 40,000 times. Now it turns out even many developers at the Assassin’s Creed publisher have no idea what to make of the publisher’s new NFT scheme.

 

 

According to messages reviewed by Kotaku, a post announcing Quartz on Ubisoft’s internal social media hub, MANA, quickly filled up with questions and concerns from developers across the company. Some didn’t understand which old problems the new tech actually solved, while others were worried about receiving mandates to start integrating NFTs (non-fungible tokens, aka hyperlinks to JPEGs) into their own games.

 

 

“I still don’t really understand the ‘problem’ being solved here,” wrote one employee. “Is it really worth the (extremely) negative publicity this will cause?” Another asked, “How can you look at private property, speculation, artificial scarcity, and egoism, then say ‘yes this is good, I want that, let’s put it in art?’”

 

 

“I normally try to stay positive on our announcements but this one is upsetting,” wrote a third.

 

 

Read the full article on Kotaku

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Alex is the polyglot of our team. He is passionate of crypto, investments and he's working with german and romanian communities.